RAYBAN
Experiential Design
Ray Ban hosted an event to launch the newest global Campaign, #ProudtoBelong, showcase the latest collection and launch the very first Certified Reseller Program. The event was held in Beirut, Lebanon. I supported Ray Ban with unique visual branding elements for attendees to experience a personalized memorable connection with Ray Ban.
◯ Customization Station for guests to have merchandise customized.
◯ Anamorphic floor design for that ‘instagrammable
‘wow-factor’.
◯ Live customization of 3D Ray Ban glasses.
◯ Live customization of canvases.
◯ banners and backdrops .
3D GLASSES LIVE CUSTOMIZATION
The 3D glasses were located in the entrance hall. Guests were met with the live customization as they entered the party. This meant they could interact with the installation before beginning to socialize.
ANAMORPHIC FLOOR DESIGN
For that interactive, instagrammable ‘wow-factor’.
CANVASES LIVE CUSTOMIZATION
Guests were met with a live customization of three canvases. The reaction was positive, with guests taking photos and videos. Guests also interacted with the artist, and were given more information about the #Proudtobelong campaign. located in the entrance hall. Guests were met with the live customization as they entered the party. This meant they could interact with the installation before beginning to socialize.
